02 Nov Top Five Event Live Streaming Online Platforms
Sometimes you just can’t invite everyone you want to an event. And, not everyone you want to come can physically attend. Whether you’re hosting as corporate product launch in an auditorium and all the seats have been allocated or your wedding is on the horizon and once treasured friends have emigrated abroad making attending a mite challenging, sharing an occasion with those you really want can be challenging.
However, there is a solution – one that completely negates physical space, cost and distance. What are we talking about? Live streaming, of course.
Thanks to the evolution of online platforms, today its never been easier to live stream events.But, with a wealth of choice out there, it can be difficult for a videographer in London – or anywhere in the UK – to know which the best live streaming platform is best for your event.
Here are five separate live streaming platforms that are great to get you started. Best of all? They’re FREE to use!
It appears Facebook is constantly coming up with new ways to keep us all connected with each other and the world around us. One of the more recent developments is Facebook Live which, as the name suggests, is a place where you can share what’s happening the moment it’s happening.
The benefit of Facebook Live is that it’s an established platform that we all know and love, allowing any event videographer in London the chance to broadcast the experience for viewers around the world to see. Not only that, broadcasting allows for real-time feedback through comments and track how many views the content is getting.
Facebook Live is a great introduction to live streaming and is perfect for event organisers who just want to jump straight in without worrying about the complexities of setting up and using other platforms.
Open Broadcaster Software
OBS or Open Broadcaster Software is a free open source free open source for live video streaming and recording. OBS is geared primarily towards online webcam broadcasters, however it’s also a great platform for broadcasting corporate event videography in London – and throughout the world. The software is available on Windows 7, 8 and 10, Mac OSX 10.8 and Linux.
Though the software does lack a dedicated tech support department, there is a strong online community in the shape of forums that will help you out should you need it.
OBS is a sound option for event planners who need software flexibility. It’s open-sourced nature enables users to alter the source code to fit their needs – providing that users have the know-how that is!
A live streaming app that’s also conversant with Windows and Mac computers, iOS devices and even online-ready cameras like GoPro, Live lets users run streaming different streaming sessions at the same time. This is fantastic for anyone wishing to hose a Facebook Live and YouTube stream at the same time. Perfect for corporate event videography in London, Live gives users the chance to maximise their audience by broadcasting through two separate social media platforms.
Broadcasts flow through a single program which makes managing event streaming so much easier as users don’t have to keep track of multiple channels or two separate dashboards when streaming an event.
Though it’s marketed towards a younger audience YouNow can be the perfect solution when broadcasting a live stream to a youthful demographic of people. Why? They use it just as much, if not more than other platforms.
The platform encourages broadcasters to add some personality to broadcasts which, as any corporate event videographer in London will tell you, is a great way to connect with people, getting them engaged in your brand and its products or services.
Creating and hosting your event broadcast is as simple as creating a searchable hashtag, taking a snapshot, clicking share and the Go Live button. Why is this so great? Think of it this way, it’s like a live streaming service for the Twitter generation.
This platform is the primary choice for event planners who want opportunity to reach a specific target demographic. Anything else? YouNow is also compatible with a wealth of different devices.
Our final pick, but one that you shouldn’t discount because it’s the consummate video platform is YouTube Live. A free tool available to all Google and YouTube users, YouTube Live allows up to 10 broadcasters to participate simultaneously. Go link, send the link to anyone who you want to view the stream and share your event with ease.
In addition, YouTube Live allows viewers to interact with one another through live comments and it’s easy to schedule events and get everyone engaged. This can be a great option for corporate event videography, or indeed events of any nature.
YouTube Live is perfect for livestreaming events, is simple to setup and use, and offers users the chance to reach a massive, worldwide audience thanks to the social media platform’s market share.
These are just some of the foremost live streaming platforms an event videographer in London could use to promote an event. Looking to share a special occasion with others or promote a corporate event? These platforms are your best option.